Moonplots: A Better Visualization for Brand Maps
03 July 2019 | by Tim Bock

A correspondence analysis is the standard tool for creating brand maps. It shows which brands compete with which other brands and the basis for that

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Understanding the Sample Size in Multiple Response Questions
05 June 2019 | by Chris Facer

When analyzing multiple response questions in Q, it's important to understand the sample your numbers are based on.

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How to Get your Data Sparkling Clean – Fast!
24 May 2019 | by Lucy Li

Do you despise data cleaning? You’re not alone. Too many researchers find data cleaning to be time-consuming, tedious, and tiring. However, starting your analysis with

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