Q for Text Analysis

Analyze text in minutes, not hours

Q has all basics for text analysis, from manual coding to word clouds to sentiment. But if you have a little more time, our state-of-the-art guided machine learning tool will help you code text with the level of accuracy previously only achieved with manual coding.

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Categorize text in ¼ of the time, without sacrificing accuracy!

Q’s machine learning algorithms can be easily trained to understand the nuances in your own specific text data. Just code up a portion of your text and then let Q take over. Expect accuracy levels previously on possible with manual coding but done in a quarter of the time!

Automatic categorization

For a fast way to summarize text into categories, or code brand lists and extract entities, Q has purpose-built algorithms and text visualizations that will get you there instantly.

Keep the flywheel in motion with auto-updating

When you have new data, Q will automatically update your text categories with the new text, along with any report or dashboard associated with it – instant and error-free, saving you hours!

Text analysis

Easily squeeze every brilliant insight from your text data. Once you’ve categorized your text, Q treats it like any other variable in your data set. So you can automatically test for significance, crosstab with other variables, use it in multivariate analyses or create visualizations and interactive dashboards.

Increase speed

Automate manual tasks and create re-usable analysis and reports.

Find deeper insights

DIY advanced analysis and visualizations.


Manipulate your data with a couple of clicks.

Before Q, market research was a very laborious process. Now I couldn’t do my job without it.


Read Nicola’s story

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