Q for Driver Analysis

Driver analysis at lightning speed

Q’s built to make driver analysis smooth and fast with state-of-the-art algorithms and purpose-built visualizations. No more waiting hours for models to compute or wondering how to share your insights – Q makes it easy.

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Pain-free driver analysis

Until now, driver analysis either took way too long to compute or it was just too hard to do. Now you can easily smash through those hurdles and perform a state-of-the-art driver analysis yourself in a matter of mins. Easily create quad maps to communicate the results.

Speed to insight

Q uses expert systems to automatically solve many of the uglies of regression-type analysis (e.g., outliers, multicollinearity, heteroscedasticity, and categorical outcome variables). While its clever use of algorithms mean that waiting hours for results to compute is a thing of the past – work out what’s important in a matter of minutes. Data processing is automated including data stacking and outlier removal.


Pick your algorithms or let Q figure it out for you. Algorithms include state-of-the-art Johnson’s relative weights, Shapley, HB, PLS, Ridge Regression, Linear Regression, GLMs, Random Forest, and more.

Increase speed

Automate manual tasks and create re-usable analysis and reports.

Find deeper insights

DIY advanced analysis and visualizations.


Manipulate your data with a couple of clicks.

Before Q, market research was a very laborious process. Now I couldn’t do my job without it.


Read Nicola’s story

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